1. The key factors that lead to Best Buy’s success include: Growth in the consumer electronics retail sector and the internet boom: Constant growth in the...

2012 4/26/2012 Marketing Plan The Micro Environment The Company: Best Buy’s mission statement is “Our formula is simple: we’re a growth company focused on better solving...

1. The key factors that lead to Best Buy’s success include: Growth in the consumer electronics retail sector and the internet boom: Constant growth in the...

Best Buy’s failure in China is another example of a slow, arrogant major international player that didn’t understand China. Their own explanation of why they failed:...