Assignment 2: Competition, Marketing Mix, and Pricing
Due Week 8 and rate 300 points
For this assignment, use the identical bloom caution provider as in Assignment 1.
Write a four to six (4-6) page pamphlet in which you:
Determine the key characteristics of the users of the products and/or services of the bloom caution provider you separated.
Analyze the competitive environment of the bloom caution provider you separated and confide a line of force for strategic marketing prosperity.
Determine which tools of the marketing mix suited to bloom caution providers would be most efficient for the bloom caution provider you separated.
Determine the best potential pricing policy for at smallest one of the products or services offered by the bloom caution provider you separated.
Provide at smallest three (3) fitted sources, e.g., peer-reviewed journals, functional construction Website, or bloom caution provider Websites.
Your assignment must ensue these formatting requirements:
This line requires use of new Strayer Adaptation Standards (SWS). The format is contrariant than other Strayer University lines. Please assume a second to revisal the SWS documentation for details.
Be typed, envelop spaced, using Times New Roman font (extent 12), after a while one-inch margins on all sides; relations must ensue SWS or school-restricted format. Check after a while your zealot for any additional instructions.
Include a secure page containing the distinction of the assignment, the student’s call, the zealot’s call, the line distinction, and the continuance. The secure page and the relation page are not included in the required page tediousness.
The restricted line education outcomes associated after a while this assignment are:
Analyze the competitive environment of a bloom services construction and substantiate a line of force that accomplish apportion for strategic marketing prosperity.
Analyze the users of the bloom caution order.
Describe the uncertain tools of the marketing mix suited to bloom caution providers.
Use technology and knowledge instrument to examination issues in bloom services marketing.
Write explicitly and concisely encircling bloom services marketing using right adaptation mechanics.
Grading for this assignment accomplish be domiciled on vindication temper, logic/construction of the pamphlet, and phraseology and adaptation skills.